Meet the Shoppingistas

beautycakez

Hi! I'm Sylvia, who you probably know as beautycakez from YouTube. I'm an average Asian girl in my first year of college, chasing my passions in the big city of Toronto. My style varies from comfy Ugg boots and TNA sweater for school, to a classy blazer contrasted with edgy, loud jewelry and chic, Christian Louboutin boots. I prefer brand or designer names but I'll focus more on the style I'm looking for. My aim is just to stand out and inspire people.

I'm inspired by everything around me. That might be from magazines, music videos, people on the street, or whatever else catches my eye. I tend to have mini-obsessions with a certain trend at a certain time. That obsession will quickly fill up my closet. I will always go into a shopping mall with a style I'm looking for in mind and search every store until I find it. I'll try to find the most versatile pieces so I can use them to create many different outfits. Some of my favourite places to shop are Aritzia, Garage, Forever 21, YesStyle.com, French Connection, Aldo Accessories, Urban Behaviour and Urban Outfitters.

If you're a student juggling school, work, and a social life, but still want to look your best, I can be your stylist!

Read my latest shopping tips and insights >>

caty

Hey! I'm Catherine! I've lived in the city for only four years now, but I frequented the GTA's most popular malls ever since I was able to walk. Of the many malls here, I would have to say Yorkdale is my favourite, with Sherway Gardens and Square One tied closely in second place.

My style, I would say, is casual chic on a regular day, but when going out or going to a special event, my style is elegant and fashion forward. If you were to peek in my closet you would see a combination of cute tops, jeans, stylish jackets, a lot of shoes and a ton of dresses! Dresses are my specialty...but I won't just get any old dress! A dress, as any outfit, whether day or evening wear, should fit perfectly and make you feel radiant all the while reflecting the current fashions. That's why it's super important to take a good look around and see what's out there!

I hope I can help you all make shopping for a perfect outfit a little easier. I hope to bring you current information on what kind of product is out there, for how much, and what it would look cute with!! If you're a down to earth girl who loves to dress up at night, follow me, Catherine, for a little help in your shopping research.

Read my latest shopping tips and insights >>

torontoshopoholic

Hi I'm Jane the torontoShopoholic!

I spend most of my shopping time looking for my new favourite top and a great fitting jean. My style is casual chic and my fashion inspiration is everywhere from the pages of Vogue to classic beauties like Jackie O to the California cool styles of Cameron Diaz and Rachel Bilson.

I believe in finding quality pieces at any price point and don't sweat an expensive purchase because the cost per wear is usually lower. I can also be caught shopping for my daughter and my husband.

Some of my favourite stores are Anthropologie, Joe Fresh, Winners and Holt Renfrew. I also love to find unique accessories at boutiques across the city.

Read my latest shopping tips and insights >>

deem

Hey Girls and Boys! My name is Deem, and I'll be looking out for all you lovely people who lead busy lives but still want to look awesome -- especially those of you who have a passion for life, a sense of adventure, and no intention of looking like a generic copy of everyone else!

When it comes to my personal style, I'm a bit of a chameleon, and I don't necessarily seek out brand names; I follow the trends that appeal to me as opposed to every new thing that comes out. I'm creative, and it spills out to all aspects of my life, so you'll notice that I like to mix it up and just have a lot of fun, not only in terms of style, but in everything else as well. That's why you'll often find me out enjoying my time shopping for much more than just clothes and accessories; books, art supplies, new and exciting types of food, music... the list will go on and on till I run out of places in the city to discover!

So, if you've got an appetite for life that matches mine and you want to get to know what kinds of wonderful things you can find in and around the city, I'm your girl! Follow me and don't forget to tell me about your finds too!

Much love and stay tuned!

Read my latest shopping tips and insights >>

gem

Hello, my name is Jade. I'm creative and adventurous. My personal style is a mix of casual and edgy with a lot of attitude. I love jeans, oversized tee's, bold accessories and a solid pair of leather boots. I don't like to walk down the street or into work and spot someone rocking the same outfit. My style is my own and I like it that way!

My love for fashion started at a young age, that love inspired me to earn a degree in fashion, at Richard Robinson Academy of Fashion Design in Ottawa. This is where my passion grew and my appreciation started.

Ottawa is a great city and I love calling it my home. It has lots to offer, from the architecture to dinning to nightlife and of course the shopping and fashion....which is my specialty :)

I know everyone has their own shopping and personal style, and I am here to make suggestions and guide you to your perfect new find, which will add to your already overflowing wardrobe.

There are lots of hidden gems in this great city, you just have to follow me to find them. I promise you won't be disappointed.

Now.... LETS SHOP!!!

Read my latest shopping tips and insights >>

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